Cavit Winery Brand Manager
Company: Palm Bay International - New York
Location: New York
Posted on: October 15, 2024
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Job Description:
Palm Bay International, a dynamic family-owned company, offers
one of the nation's most comprehensive portfolios of imported wines
and spirits, including over 50 suppliers from around the globe.
Among Palm Bay's most valued assets is its remarkable network of
long-term partnerships with the foremost wholesale companies in all
50 states, as well as the Caribbean, Mexico and Central America.
With the crucial collaboration of these partners, Palm Bay's
portfolio is able to meet the needs of every level of the industry,
from independent restaurants and retail stores, to chain accounts,
supermarkets, hotels, airlines, cruise ships, duty-free accounts
and U.S. military bases. This impressive roster of brands, accounts
and relationships positions Palm Bay as a major source of fine
wines and spirits and an industry leader in the U.S. marketplace.
For more visit: www.palmbay.com.If interested in this role: please
complete our survey here:
https://go.cultureindex.com/p/0698IYYExTzicEhNvQI Position
Overview: The Brand Manager is a cross-functional, centralized
position responsible for leading business planning (pricing,
budgeting, forecasting) and day-to-day management (purchasing,
tactics, relationship management) of an assigned portfolio of
brands. The role requires strong negotiation skills and
interpersonal dexterity to manage portfolio and brand performance
on both the supply and sales side. The position reports to the
Senior Brand Director.Location: New York, NY (Hybrid 3 days in
office)Responsibilities/Essential Functions:Establish strong
relationships with PBI sales force & distributor network.Lead
tactics and activities for each brand assigned across portfolio, in
collaboration with the sales & marketing team.Follow through with
sales team to drive execution of tactics and activities within
national and local programs.Make recommendations for incremental
revenue via budget optimization, while maintaining & growing
distribution and volume.Create efficiencies in promotional and
operational expenditure, resulting in superior sales, profits and
cost performance in collaboration with brand leadsPrepare periodic
business reviews with suppliers.Forecast and manage inventory
levels efficiently to meet market demand.Develop plan to launch new
products and portfolios with launch programming, tactics & tools in
collaboration with brand leads.Partner with marketing & public
relations to develop, execute and monitor effective brand programs.
Collaborate with pricing department to ensure effective price
positioning and sales resources.Sell in and customize company
initiatives upstream and downstream across the three-tiered
system.Ensure brands standards and merchandizing standards are
implemented and executed.Provide product education and seminars to
distributors, customers and consumersMeet with key accounts and
assist Sales Managers and distributor sales teamEducate and
motivate trade and customers by communicating Cavit portfolio
brands heritage, product knowledge, and overall goodwill for the
Cavit portfolioGathers market insights and analyze information -
reporting with recommendations Educational Qualifications &
Experiences:Bachelors of Business Administration in finance,
marketing or related field and 5-7 years of experience in the
CPG/Wine industry.A working knowledge of the wine industry in
relation to the import function, preferred.A clear understanding of
the three-tiered system and the regulated nature of the industry
with a focus on legal compliance strongly preferred.Ability to act
tactically in the performance of the job.Experience influencing
others without authority needed internally and externally to
succeed in this position.Effective communication, collaboration and
follow through with key stakeholders (management team; sales team;
marketing team; supplier team; pricing team; logistics team,
etc.)Completion of projects/tasks assigned on time and delivery of
full scope assigned.Proven strong interpersonal skills, working
across functional areas in a fast-paced business environment.Strong
communication ethic in getting back to customers, suppliers and
internal company personnel.Facilitate knowledge and process sharing
across the organization.Demonstrated ability to multi-task and
prioritize workload, while keeping in check quality and time
constraints.Ability to manage and measure workload and keep senior
management informed of all issues/ developments.Ability to develop
and interpret reports evaluating the performance of business
functions and initiatives.Support the company's leadership with
needed information regarding the state of the business to
facilitate decision-making.Experience with business process
development and continuous improvement in the managing of
day-to-day business.A sense of positive urgency in executing
everyday responsibilities.A fluent knowledge of MS Office and end
user enterprise planning systems such as Cognos and
Sharepoint.Competencies:Priority settingTactical
executionInter-personal savvyManaging & measuring workCustomer
focusDrive for resultsProcess orientationPersonal learningKnowledge
managementMotivating othersTime Spend: 45% Field - US Travel5%
Supplier visits - Foreign Travel50% Office Benefits Overview:Palm
Bay International offers a competitive compensation package
including medical, dental, vision, life insurance, 401(K), paid
vacation, personal time off and 11 paid company holidays.Palm Bay
International is an equal opportunity employer.Job category: Sales
and Marketing
Keywords: Palm Bay International - New York, Norwalk , Cavit Winery Brand Manager, Executive , New York, Connecticut
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